Why your bio isn't working
Your clients LOVE you. They cry on your calls. They DM you months later to tell you their whole life shifted.
And then a woman going through the exact thing your clients were going through before they found you (the one who'd be a HELL YES if she knew you could help) lands on your profile, reads your bio and…keeps scrolling 🫠
First things first
Think back to your favorite client the week before she found you. What was she actually saying? Probably something like:
That's the woman scrolling right now, and those are the words that make her stop.
Before words vs after words
The words your clients use once they've done the work with you.
Buuut the woman scrolling hasn't worked with you yet. She's still living the BEFORE, and she can't recognize herself in an after she hasn't lived yet (no matter how ~ALIGNED~ your words are 😂).
Clear on the way in, magic on the way down 🏰
She gets who it's for and what you do in a few seconds, in her own words.
Once she's inside, she gets ALL the mystical, magical depth of your work.
Your bio's only job is to get her through the door. No pressure, bb 😉
The 60-second bio check
Open your bio. Read it out loud. Then tick every box that's true:
What I look for in every bio, hook + sales page
You won't fit all 8 into 150 characters (and you shouldn't try!!). But knowing all 8 is how you pick the 4 or 5 that matter most for YOUR woman.
To make it real, we're following 3 (made-up) practitioners through every V. Watch how each V changes for each of them.
Steal the structure, never the words
Here's what Maya, Jess + Dani's bios look like once their V's come together. Notice each one picks only the V's that matter most for HER woman.
Maya | Breathwork for Moms
'Am I a bad mom??' 🫠 Breathwork circles during school hours for moms who want to meet who they are now 🌬️ 400+ moms
Free 10-min breath ↓
Jess | Tarot for Women Execs
Ex-CFO helping C-suite women make big calls with confidence 🔮 1:1 tarot for when the spreadsheet can't decide for you
Free decision spread ↓
Dani | Reiki for Nurses
Reiki for nurses who give everything + go home empty 🩺 Healing + nervous system resets 💆🏻♀️ ICU nurse 10 yrs, now Reiki Master
Free 4-min reset ↓
woo practitioners—clients LOVE you…everyone else scrolls 🫠 I turn your magic into offers ppl get + buy. More ceremony, fewer funnels 🫦
Bio → BUYERS👇🏻
(Notice there's no Validation in my bio? Mine lives in my Name field: "7-Figure Founder." Your Name field counts too.)
Maya, Jess + Dani are made up for illustration. Their bios and numbers too.
Fill in your 8 V's
Now do it for YOUR woman. Messy is allowed, and you don't need all 8 (VIP + Visceral is a great start). Your answers save on this device, and the bio builder in the next step writes from them.
Go deep, bb. My examples are short because they're finished. Your answers should be long and juicy: the more real details you give, the better your bio. The builder does the trimming. Rather talk than type? Hit 🎙️ under any box and just ramble.
Tip: tap the 🎙️ on your phone's keyboard to talk instead of type.
Want sharper bios? I'll read your answers the way I would on a call, flag anything vague, jargony or could-be-anyone, and ask you a few follow-up questions. Answer as many as you want, then head to the bio builder.
Your 8 V's are gold for way more than your bio (hooks, captions, sales pages…). Save a copy to your notes so you always have them.
Let the bio builder write it with you
Pick a style, then hit the button. It writes 3 options from YOUR notes, and you edit from there. Use one, mash two together or make up your own (these are training wheels, bb, not rules).
The bio builder is currently in beta, so please share what you're loving, what you wish it could do, or where it's glitching or not wowing you. We're committed to making this the best!! Hit reply to your Bio Fix email or DM me @lexidangelo 💌
Options feeling vague? Your answers probably need more juice.
The bold line above your bio shows up in Instagram search. Put the words SHE would type into the search bar there: her words for what she's looking for, no spiritually coded jargon and no cute names she's never heard of.
🌬️ "Maya | Breathwork for Moms" · 🃏 "Jess | Tarot for Women Execs" · 🩺 "Dani | Reiki for Nurses"
Do it now
- Pick a style and fill it in. Set a 10-minute timer and write fast (messy is allowed).
- Write 3 versions. Pick the one that makes you giggle or squirm a lil (that's usually the one).
- Read it out loud to someone who isn't in the spiritual world. If they can repeat back what you do, it's working.
- Swap it in today. Bios aren't tattoos, bb 😂
- Show me! Screenshot your before + after, post it to your Story and tag @lexidangelo. I'll reshare my faves and give you feedback 💌
Psst…this is the mini version 🤫
Your bio is only the beginning
The 8 V's is one of many exercises we do inside Method to Your Magic, my three-month experience for spiritual + transformational practitioners who are the best-kept secret: your clients rave about you, and everyone else scrolls right past.
It's for when you're ready to make your best body of work ever, make it clear enough that people get it + buy it, and get paid deliciously for it.
We don't stop at your bio. We look at your hooks, your offers, your sales page and the whole front door. Then we build what happens once she walks in: your signature method, the experience of working with you and offers people are obsessed with, rave about, refer and return to.
If this gave you even one "OHHH" moment…imagine what happens when we do the whole thing together 👀
Or DM me on Instagram @lexidangelo to chat 💌
Want a deeper taste of what I'd do with you?
If your person is still slipping away, it's usually happening somewhere else too: your posts, your positioning, your offers.
That's what the Body of Work X-Ray is for. You answer a handful of questions, and I personally look at your work and send you a read on where your magic is getting lost before it reaches your dream clients, plus the first move I'd make if I were you.
I only do 7 a week, and it's the same set of eyes my high-level clients pay thousands for.